Marketing Day: Facebook Stories Ads, Amazon Alexa & US privacy legislation #socialmedia

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: Facebook Stories Ads, Amazon Alexa & US privacy legislation appeared first on Marketing Land. Please visit Marketing Land for the full article. from Marketing Land – Internet Marketing News, Strategies… Continue Reading

Report: 2018 holiday sales to grow 15%, driven by Amazon and mobile #socialmedia

NetElixir expects Amazon to drive 40 percent of its customers’ online sales this holiday season. The post Report: 2018 holiday sales to grow 15%, driven by Amazon and mobile appeared first on Marketing Land. Please visit Marketing Land for the full article. from Marketing Land – Internet Marketing News, Strategies & Tips https://ift.tt/2xPhAgW via IFTTT Continue Reading

Snapchat launches multiple e-commerce ad options in time for holiday shopping #socialmedia

Shoppable Snap ads are rolling out, and advertisers can now import catalogs to automatically create product ads. The post Snapchat launches multiple e-commerce ad options in time for holiday shopping appeared first on Marketing Land. Please visit Marketing Land for the full article. from Marketing Land – Internet Marketing News, Strategies & Tips https://ift.tt/2OThPPB via… Continue Reading

Publishers on Twitter can now monetize videos viewed by global audiences #socialmedia

Previously, publishers could only monetize organic video content within their home country feeds. The post Publishers on Twitter can now monetize videos viewed by global audiences appeared first on Marketing Land. Please visit Marketing Land for the full article. from Marketing Land – Internet Marketing News, Strategies & Tips https://ift.tt/2NfVABR via IFTTT Continue Reading

Building your martech stack: Try design thinking to identify the right solutions #socialmedia

Analyst Tony Byrne told attendees at a MarTech Conference workshop that marketers should build testing into their vendor selection processes and ‘go beyond the demo.’ The post Building your martech stack: Try design thinking to identify the right solutions appeared first on Marketing Land. Please visit Marketing Land for the full article. from Marketing Land… Continue Reading

Mobile-first indexing: Will it change your rankings on desktop? #socialmedia

Getting conflicting information about whether the mobile-first indexing change will impact your rankings? Brush up on the different processes behind search results. The post Mobile-first indexing: Will it change your rankings on desktop? appeared first on Marketing Land. Please visit Marketing Land for the full article. from Marketing Land – Internet Marketing News, Strategies &… Continue Reading

iHeartMedia to acquire Stuff Media as podcasting continues its rise #socialmedia

Publishers continue to invest in podcasts despite marketers’ concern about the lack of 3rd-party measurement standards. The post iHeartMedia to acquire Stuff Media as podcasting continues its rise appeared first on Marketing Land. Please visit Marketing Land for the full article. from Marketing Land – Internet Marketing News, Strategies & Tips https://ift.tt/2DhoZMn via IFTTT Continue Reading

Facebook targets ads with data users didn’t share with the platform #socialmedia

Researchers reveal Facebook is using phone numbers identified via friends’ contact lists and numbers entered for two-factor authentication to target ads. The post Facebook targets ads with data users didn’t share with the platform appeared first on Marketing Land. Please visit Marketing Land for the full article. from Marketing Land – Internet Marketing News, Strategies… Continue Reading